Thursday, December 15, 2005

Commercial Vs. Reality

This posting is inspired by an ad I saw while watching Channel 5 during the weekend.

The ad was for a detergent. Set at a crowded shopping complex, a lady who's walking with a kid, got pulled over by detergent sales girl. Showing no interest at what she's selling, she tried to walk away. Like all detergent commercials, before she could walk away, the sales girl poured soy sauce on her. Unlike normal commercial, this lady looked pissed and was hissing at her: "Are you crazy?" (Great acting I'm telling you, it looks like she was about to slap that sales girl!) Then the sales girl proceeds to take off this lady's shirt, which the shirt conveniently slips off the lady's body and miraculously had another layer of t-shirt inside. the sales girl then added ketchup and etc. onto the shirt before cleaning it up for her – showing her how "powerful" the detergent is.

Instead of making me feel like dashing out of my front door to grab a bottle of the detergent, the ad really got me thinking: Which auntie in the right mind would be wearing two layers of clothes and go shopping with her kid? Then proceed to let a sales girl pour soy sauce on her and still not rip the sales girl into pieces?

If a sales girl really did pour something on any auntie's shirt in a shopping complex and wanted to show them how her detergent work, there's a high chance that: A) the auntie will bitch-slap the sales girl, or B) the auntie will bitch-slap the sales girl, then proceed to make a big scene at the shopping complex, and demand the sales girl to apologize before asking for the manager to let her take her groceries home for free, or she'll sue the shopping complex.

Then there's another ad on floor cleaner, which was also on Channel 5. (Damn… it seems like I'm really hooked on Channel 5 lately…)

This blindfolded husband crawls on the floor trying to catch his baby, while the wife is sitting on the sofa reading a magazine. Then Husband suddenly turns up to the wife and ask: "Did you clean the floor today?" (Only this question alone is enough for 40% of married couples to file for divorce.)

Here comes the best part: The wife actually replied, "No."!!

My gut instinct tells me that she's a lazy bitch who just sits around reading magazines while her husband crawls on the dirty, stinking floor. But the ad proceeds to saying that by using their floor cleaner their floor would look squeaky clean and smells clean for a long time. Erm... right… So my guess is that this ad is targeted at lazy housewives around the world? They should just bloody go ahead and say: "If you're lazy to clean your floor, buy our floor cleaner!"

Let's face it. In reality any husband no sane husband would actually ask their wife: "did you clean the floor today?" It's like saying: "the floor stinks, you lazy bitch!", which will usually lead to a major argument with the possibility of a divorce attached. Heck, even if the husband is stupid enough to ask that question, and any sane wife wouldn’t be answering "no". Let’s just say that even if the wife is hypothetically insane enough to say "no", my guess is that they would already be screaming and throwing things at each other!

My favourite is the diaper ad: "The easy diaper for busy mothers". Yeah right... Why sugarcoat it when they can just fucking say: "The easy diaper for LAZY mothers"? It still rhymes!

Whatever happened to all those honest and great ads that actually make sense? Don't they make them anymore?

2 comments:

Anonymous said...

Great ads that are honest and made sense?
Lishen... now when did that ever happen? Not in this world at least.

LMF said...

after all the stupid work, your dose of blog is all i need.
keep them coming